Brand awareness refers to the level of familiarity and recognition that a target audience has with a particular brand. It represents the extent to which a brand’s name, logo, or other visual elements are known and associated with its products or services. Building brand awareness is a fundamental objective of marketing efforts as it plays a crucial role in driving consumer preferences and purchase decisions.

Brand awareness is important because it establishes a brand’s presence in the minds of consumers, making it easier for them to recall and consider the brand when making buying decisions. It creates a sense of familiarity, trust, and credibility, which can influence consumer perceptions and attitudes towards the brand.

There are various strategies and tactics used to enhance brand awareness. Advertising through different media channels such as television, radio, print, and digital platforms helps expose the brand to a wider audience. Public relations activities, including media coverage and press releases, can also contribute to increasing brand visibility.

Table of content

• Part 1: 30 brand awareness quiz questions & answers
• Part 2: Download brand awareness questions & answers for free
• Part 3: Free online quiz creator – OnlineExamMaker

Part 1: 30 brand awareness quiz questions & answers

1. Which company’s logo features a partially bitten apple?
a) Microsoft
b) Apple
c) Samsung
d) Google
Answer: b) Apple

2. What brand is known for its “Just Do It” slogan?
a) Adidas
b) Reebok
c) Nike
d) Puma
Answer: c) Nike

3. Which car brand uses the tagline “The Ultimate Driving Machine”?
a) Audi
b) BMW
c) Mercedes-Benz
d) Lexus
Answer: b) BMW

4. Which social media platform is identified by a blue bird logo?
a) Facebook
b) Twitter
c) Instagram
d) LinkedIn
Answer: b) Twitter

5. Which brand is famous for its “Impossible is Nothing” tagline?
a) Under Armour
b) Nike
c) Adidas
d) Puma
Answer: c) Adidas

6. What company is known for its golden arches logo?
a) Burger King
b) McDonald’s
c) Wendy’s
d) Subway
Answer: b) McDonald’s

7. Which brand is associated with the “Just for Men” grooming products?
a) Nivea
b) Gillette
c) Old Spice
d) Just for Men
Answer: d) Just for Men

8. What brand is known for its “Finger Lickin’ Good” slogan?
a) KFC
b) McDonald’s
c) Burger King
d) Wendy’s
Answer: a) KFC

9. Which tech company uses the slogan “Think Different”?
a) IBM
b) Microsoft
c) Apple
d) Google
Answer: c) Apple

10. Which brand is known for its iconic “I’m Lovin’ It” jingle?
a) Subway
b) McDonald’s
c) Burger King
d) Taco Bell
Answer: b) McDonald’s

11. What brand’s logo consists of three parallel stripes?
a) Puma
b) Adidas
c) Reebok
d) Nike
Answer: b) Adidas

12. Which soft drink brand uses the tagline “Open Happiness”?
a) Coca-Cola
b) Pepsi
c) Sprite
d) Mountain Dew
Answer: a) Coca-Cola

13. Which brand is associated with the “Just Do It” tagline?
a) Adidas
b) Nike
c) Puma
d) Reebok
Answer: b) Nike

14. What company’s logo features a swoosh symbol?
a) Nike
b) Reebok
c) Puma
d) Under Armour
Answer: a) Nike

15. Which fast-food brand uses the slogan “Have It Your Way”?
a) McDonald’s
b) Subway
c) Burger King
d) Wendy’s
Answer: c) Burger King

Part 2: Download brand awareness questions & answers for free

16. What brand’s logo features a silver star enclosed in a circle?
a) Mercedes-Benz
b) BMW
c) Audi
d) Jaguar
Answer: a) Mercedes-Benz

17. Which brand is known for its “Because You’re Worth It” slogan?
a) Maybelline
b) L’Oréal
c) MAC
d) Revlon
Answer: b) L’Oréal

18. What company’s logo consists of a green robot-like figure?
a) Microsoft
b) Android
c) Apple
d) Samsung
Answer: b) Android

19. Which brand is famous for its “Melts in Your Mouth, Not in Your Hands” slogan?
a) Hershey’s
b) Cadbury
c) Mars
d) M&M’s
Answer: d) M&M’s

20. What brand’s logo features a blue bird in flight?
a) Twitter
b) Facebook
c) Instagram
d) Snapchat
Answer: a) Twitter

21. Which athletic brand uses the tagline “Break Your Limits”?
a) Under Armour
b) Nike
c) Reebok
d) Puma
Answer: a) Under Armour

22. What company is known for its “Where Do You Want to Go Today?” slogan?
a) IBM
b) Microsoft
c) Dell
d) Apple
Answer: b) Microsoft

23. Which brand is associated with the “The Best a Man Can Get” tagline?
a) Gillette
b) Nivea
c) Old Spice
d) Axe
Answer: a) Gillette

24. What brand’s logo consists of a red and white target symbol?
a) Walmart
b) Target
c) Best Buy
d) Amazon
Answer: b) Target

25. Which brand is known for its “Just Add Water” tagline?
a) Nestlé
b) Coca-Cola
c) Gatorade
d) Red Bull
Answer: c) Gatorade

26. What company’s logo features a bitten apple?
a) Samsung
b) Apple
c) Google
d) Microsoft
Answer: b) Apple

27. Which brand is famous for its “Do Us a Flavor” campaign?
a) Lay’s
b) Doritos
c) Pringles
d) Cheetos
Answer: a) Lay’s

28. What brand’s logo consists of a black cat leaping through a yellow “M”?
a) Meow Mix
b) Whiskas
c) Felix
d) Friskies
Answer: c) Felix

29. Which brand is associated with the “America Runs on Dunkin'” slogan?
a) Starbucks
b) Dunkin’
c) Tim Hortons
d) Peet’s Coffee
Answer: b) Dunkin’

30. What company is known for its “Empowering Imagination” tagline?
a) Apple
b) Google
c) Microsoft
d) Adobe
Answer: d) Adobe

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