Advertisements can make or break the future of your business. And this is why we should always plan or conceptualize ahead of time! It’s a matter of perspective and hard work in digital marketing. We are always searching for a new way to help our business blossom. It is how we ride with the trend of changing in the market! The advertising strategies of this generation have changed for the better. You can search for everything you need in a matter of seconds! And this is thanks to the power of the internet and technology. So, how do we incorporate our business with the newest tech? Well, we can do that with digital advertising! And we can make advertising better with a personal brand quiz.

• What Is A Brand Quiz?
• Types of Brand Quizzes
• Which Factors Should You Consider While Selecting A Brand Quiz Software?
• A Brief Comparison of Top 8 Brand Quiz Software
• Top 8 Brand Quiz-Making Platforms for Digital Marketers
• How to Create An Online Brand Quiz Using OnlineExamMaker?
• Brand Quiz FAQ

What Is A Brand Quiz?

A brand quiz is a personalized assessment made for your customers. And it can also introduce your brand to new customers! It’s a personal quiz to identify what customers may like from your services. The test will also find out their preferences and product choices. So you can get back to them and offer the most suitable products! It also helps your brand’s exposure to different people online. Make a brand quiz to provide the best for your clients or to attract new leads!

Types of Brand Quizzes

If you want to create a brand quiz for your business, you should know what suits your brand best. It’s a fundamental step before creating a brand quiz! There should be a relation between your service and the quiz type. It’s an effective way to showcase your products or services better. You can choose from these quiz types to best highlight your brand and service:

Personality quizzes
A personality quiz will address your client’s interests and personality. It will use their preferences and interests in making choices. You can set categories of personality types that may align with your services or products. And it will come up with the most suitable one for them!

Product quizzes
A product quiz is best if your service is products like food, cosmetics, and furniture. Any brand that offers those products should use this quiz type. It will make browsing smoother for you and your customers. Encode the specific products and questions, and you’ll be good to go!

Picture quizzes
A picture quiz is more on the visual aspect of brand quizzes. It gives pictures of your products or services that customers can choose from. And it provides an element of surprise while taking the quiz!

Which Factors Should You Consider While Selecting A Brand Quiz Software?

Now that you know how to choose the right brand quiz type. It’s time to learn how to pick the best software for brand quizzes. Selecting the best application is as significant as the selection of quiz type. So, here are the factors to consider and look for in a brand quiz maker:

Universal and flexible
The software should be accessible and useable on different devices. It should be flexible in terms of time and place. You should be able to make quizzes on the fly, no matter where you are. And your customers should be able to take quizzes wherever and whenever, too!

Simple and direct
Choose a platform that is uncomplicated and easy to use. It should be understandable and maneuverable. This is important, especially for your customers. Take your comfort into account as well and ask yourself whether it’s easy or difficult to use before deciding.

Stable and secure
Make sure that the platform has stable servers that can cater to large groups. An influx of data can bring down shaky servers, so choose one with a sturdy system. Security is significant as well, especially when dealing with sensitive data. Pick a platform that has data privacy and security.

Shareable
The software should be shareable on different platforms. Since everyone is on social media and the internet, the app should be able to incorporate that. Make sure that the quiz can be shared without a problem.

Budget friendly
Lastly, you need to consider the features and pricing of the software. For most small businesses, they are looking for a free tool to broadcast their brand, so make sure the software provides free trial and demo.

A Brief Comparison of Top 8 Brand Quiz Software

Top 8 Brand Quiz-Making Platforms for Digital Marketers

• 1. OnlineExamMaker
• 2. Youengage
• 3. Doozy
• 4. ProProfs Quiz Maker
• 5. Thrive
• 6. 1World Online
• 7. Fyrebox
• 8. Rolljak

1. OnlineExamMaker

G2 Rating: 4.5/5
Pricing: Free trial. 3 paid plans: Essentials plan, $17/month; Professional plan, $35/month; Premium plan, $55/month.

Key Features:
● Directly add brand logo & icon to the online quiz.
● Enrich questions with multimedia to engage your audience.
● Provides accessibility and mobility in quiz-making and quiz-taking.
● Connect homepage with your brand domain.
● Create lead generation form to collect leads.

At the top of the list is OnlineExamMaker. It is a quiz-making platform that provides all you need to make your brand quiz. You can incorporate personal media and your brand into its software! And it has automated results with insightful feedback. In this way, you can learn how to improve your services. And you can learn more about your audience! You can generate leads with its sign-in feature that collects emails for future use.

Designed with mobile accessibility in mind, OnlineExamMaker allows learners to access their quiz anytime, anywhere, on any device. And you can share your brand quiz with ease from its customized link and QR code. OnlineExamMaker has a certification feature that sends customer results instantly!

2. Youengage

G2 Rating: 4.5/5
Pricing: Free signup. $19/month for Starter plan, $49/month for Professional plan, $149/month for Business plan.

Key Features:
● Create and share conversational quizzes and form to collect leads.
● Boost your content with interactive tools and engage users.
● Easily embed and share your interactive brand quizzes.
● Create product recommendation quizzes to better understand your customers.

The second leading platform is Youengage! Its software transforms leads and data collection with its interactive content. Automatically integrates feedback from marketing platforms into your service. Youengage uses customer insights to build and attract more leads! It has a stable and cohesive platform for buying and engagement.

You can generate more leads and business opportunities with its quizzes. Get a boost for your content and brand with its intuitive interface. Lead customers to your website with its interactive tools! And you can use customer feedback to gain more insight into your customers’ preferences. Youengage quizzes are a simple way to boost customer experience and engagement!

3. Doozy

G2 Rating: 4.4/5
Pricing: Free trial. $2.60 per user per month, billed annually.

Key Features:
● Weekly and monthly leaderboards for marketing.
● Built in quiz builder to make quiz with gifs and images.
● Makes quizzing fun and easy with Slack integration.
● Craft tailored quizzes on topics of your choice.
● Access a vast collection of ready-to-use quiz questions
● Collaborate on creating quizzes with your team.

Third on the list is Doozy. It is a quiz-making platform integrated with Slack. You can create fun lead-generation quizzes with its tailorable system. It lets you create any quiz you need! Integrate media and fun GIFs into your quizzes to entertain your customers. It provides an extensive choice of themes and templates for quizzes. The best feature is automating results and analyzing them with feedback. Significantly reduce your labor with a brand quiz with built-in fun! Make new engagements faster and boost your exposure to more audiences with its flexible platform. Grow your brand’s image with Doozy’s quizzing tools!

4. ProProfs Quiz Maker

G2 Rating: 4.4/5
Pricing: Free trial. ESSENTIALS at $20 per month, BUSINESS at $40 per month, BUSINESS+ at $200 per month, and tailored version with custom pricing for large organizations.

Key Features:
● Hundred of pre-made quiz tempaltes and questions.
● Automatic create questions for any topic with Proprofs AI.
● Embeddable quizzes for easy integration into websites, blogs, or online courses.
● Extensive question and response options, including drag-and-drop, ranking, and hotspots.

Fourth on the list is ProProfs! It is a quiz maker that produces happier customers with intelligent engagement. This software has a user-centered system that helps you learn more about customers. And you can create a quiz designed for your brand with its interactive tools!

You can create quizzes for your brand and service with personalization. And you can track your progress with its task tracker. Its system is formed around brand personalization. This means you can integrate your business into its platform. You can create quizzes with its easy and fast system. Boost your brand and products with ProProfs now!

5. Thrive

G2 Rating: 4.3/5
Pricing: Thrive charges $299 per year for premium users.

Key Features:
● Create more interest in your products with interactive quizzes.
● Turn quiz takers into a lead or sale.
● Guide your customers through a strategic flow of questions just like a sales rep.
● Online Course Creators to release courses about new product.

Fifth on the list is Thrive! Thrive is a quiz-building platform with a systematic and layered process. You can create quizzes without coding and Photoshop! It makes your brand quizzes attractive and improves your brand appearance. Entice customers with its interactive and fun quiz types. With its bottom-up software, you can build a strong foundation for your brand quiz. Thrive provides quiz solutions for brands and small businesses with its strategic quizzes. It allows personalization and modification of quizzes. In this way, you can integrate your brand and services. Create your brand quiz with Thrive to boost your brand interaction and engagement!

6. 1World Online

G2 Rating: 4.3/5
Pricing: Free signup, custom pricing.

Key Features:
● Activate any audience with interactive and custom polls and quizzes.
● Loyalty programs allows users to earn from their engagements
● It provides real-time results for quizzes.
● Write an article about a topic you find interesting.

Sixth on the list is 1World Online. It is a platform for publishers and marketers who want to engage customers. The software provides tools for making polls, quizzes, and interactive activities! You can transform engagement into business revenue. And you can even reward customers with coupons or deals!

The interface 1World Online is simple and versatile with its multilingual capacity. You can boost your business progress with its specific advertising techniques. It even allows you to integrate your branding with its customizable tools. And the best part about 1World Online is that it’s free! Make your brand quiz in no time with its promising features and facilities!

7. Fyrebox

G2 Rating: 4.2/5
Pricing: Free trial. Standard plan, $20/month; Pro plan, $33/month; Pro(Team) plan, $58/month.

Key Features:
● Bulk export the contact information of the participants.
● Turn your quiz into an interactive brand survey.
● It has intuitive features and lead-generation tools.
● Integrate smoothly with Whatsapp, Messenger or WeChat.

The seventh tool on the list is Fyrebox! Its software uses engagement to boost productivity. You can create quizzes that will hook in leads and customers! It has an interactive quiz interface that makes quiz-taking and quiz-making easy. And you can monitor your quizzes and results in real-time! It’s an efficient tool to generate interaction and leads for business. And you can easily share your quiz from Fyrebox to any social media platform! You can encourage customers with a brand quiz from Fyrebox. And you can use the collected data to create future marketing campaigns. Promote your brand with a brand quiz from Fyrebox!

8. Rolljak

G2 Rating: 4.0/5
Pricing: Free to use. For paid versions, $14/month for Pro plan, $28/month for Premium plan.

Key Features:
● Support open ended question to collect feedbacks.
● AI Question Generator to create questions by keyword or topic.
● Enable collaboration and peer evaluation to promote creative and critical thinking.
● Perfect for any classroom, especially project-based learning.

Last, but not least is Rolljak! It is a quiz-making software that provides a cheaper alternative. You can create an interactive and fun quiz with its testing tools. Its intuitive software functions as a gamified version of quizzes. Make a brand quiz with its casually intelligent tools!

Rolljak helps you attract customers and encourage them to buy from you. You can use Rolljak to make an interactive brand quiz for brand engagement. It even has an AI-powered question generator to make quiz questions for you! At the same time, you can also choose from its vast question types. Rolljak is accessible and useable on any web browser!

How to Create An Online Brand Quiz Using OnlineExamMaker?

Do you want to learn how to make an interactive quiz for your brand? Here is the step-by-step guide on creating a brand quiz with the best quiz making tool, OnlineExamMaker.

Step 1: Signup and login to OnlineExamMaker dashboard

Step 2: Create an exam

Go to the left side of the dashboard and click the ‘Exams’ button. After that, click ‘Prize Quiz’ and click ‘+ New Prize Quiz’ to start creating your Brand Quiz!

Step 3: Edit quiz information

Name your brand quiz with a witty title or your brand name. Click the ‘Advanced Settings’ button and select a template cover or upload your brand logo! Once you’ve done that, fill in the keywords of your product or service. Add a short introduction or explanation for the quiz. Click ‘Save and Next’ to proceed.

Step 4: Add questions

Click ‘+ Add questions’ to add the personalized questions for your brand quiz. Use the ‘Multiple Answer’ question type for versatility. Describe your products or services creatively! Click ‘Save’ to finish making the question. After adding the questions to the brand quiz, click the ‘Save and Next’ button.

Step 5: Adjust the brand quiz settings

Modify the rules and time of your brand quiz. You can adjust the time, rules, and the number of quiz attempts. Make sure that it’s available at all times and has unlimited tries to maximize exposure. Personalize the brand quiz by integrating your theme and brand! After changing the settings, click ‘Finish’ to save your brand quiz!

Step 6: Certification

Click the ‘Certificates’ button and then ‘Certifications.’ After that, click ‘+ Add Certification’ to create a personalized result for each customer. Coincide each certificate to the various customer results. Incorporate images and the names of your recommended products or services. After that, click ‘Save.’

Step 7: Send out brand quiz results

Click on the ‘Certificates’ button and click ‘Issued.’ Send out the certificates based on the customer’s preferences and results. Ensure that they get the most suitable product for them.

Brand Quiz FAQ

What is the purpose of brand quizzes?
To educate and engage customers in an interactive, shareable format about products, services, company values to ultimately build affinity and trust.

What types of brand quiz questions work best?
Product use cases, feature differentiation, company trivia, personality matches, and assessing customer pain points to map offerings.

Should brand quizzes allow lead capture?
Yes, offering the quiz results or a coupon code in exchange for an email signup captures a valuable sales lead through a soft engagement approach.

Where should brand quizzes be hosted?
Directly on the company website, linked in blogs/social posts or through dedicated quiz apps that enable tracking and lead gen conversion.

How can brand quizzes drive traffic?
Compelling quiz themes that captivate audiences and encourage social shares can significantly amplify visitors to websites and sales channels.

What types of questions should I include in a brand quiz?
You can include a mix of questions, such as multiple-choice questions about your products, true/false statements about your brand values, or image-based questions related to your brand visuals. Make sure the questions align with your brand messaging.

What is the best free software to create a brand quiz?
Google Forms or OnlineExamMaker. Although Google Forms is widely used, OnlineExamMaker offers more advanced features, such as adding video, generate QR code, and multiple question types.

How can I promote my brand quiz?
Utilize your brand’s social media channels, email newsletters, and website to promote the quiz. Consider using targeted ads to reach a broader audience. Encourage participants to share their quiz results on social media, creating organic visibility.