For any business with the intent of building and maintaining good relations with its clients, the right account manager is indispensable. The efficient account manager will not only represent the company but also assure customer satisfaction to ensure revenue growth and foster long-term partnerships. Identifying the right candidates may prove a challenge since account management involves an array of skills bordering on technical, interpersonal, and problem-solving skills.
With the emergence of virtual tools for hiring, today, employers can evaluate an account manager’s set of skills remotely in a manner that saves them time and resources and ensures the qualification of a candidate. This article gives an overview of how one would go about assessing the ability and skill of an account manager when hiring online.
- What Is An Account Manager Skills Assessment?
- What Skills to Look For in An Account Manager?
- How to Create An Account Manager Skills Assessment Using OnlineExamMaker?
What Is An Account Manager Skills Assessment?
An account manager assessment is a way to test the skills of a candidate in different streams, which are regarded as indispensable for an account manager. Typically, tasks or questions are assigned to you to assess your key communication, problem-solving skills, customer relationship management, negotiation skills, and ability to sell. Assessments may be taken online. Such assessments can be created and modified to mirror the priorities and needs of your company regarding a particular position. It helps employers make more substantiated decisions whereby candidates are assessed more formally and objectively, reducing the chances of hiring a person who may turn out to be unsuitable for the job or the company culture.
What Skills to Look For in An Account Manager?
Some important skills that one needs in the performance of his responsibilities as well as in doing his job of building customer relationships are of paramount importance during the hiring of the account manager. These incorporate several hard and soft skills that enable him/her to execute his/her duties relevant to forming client relationships.
Some significant ones have been listed below:
Communication skills
An account manager has to be articulate, clear, and effective in their communication with clients and internal teams for harmonized movement on project objectives, timelines, and expectations.
Problem-solving
In most instances, the account manager is asked to solve the problems that have arisen between the client and the company. A strong problem solver can make a challenge an opportunity and continue to earn client trust.
Customer relationship management
To build and maintain long-lasting, close relationships with clients by being empathetic, able to listen, and customer-focused.
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Sales skills
Account managers should know how to apply effective sales techniques in providing service and, when relevant, upselling or cross-selling.
Time management
Strong time management skills enable account managers to handle multiple accounts of clients simultaneously by being able to devote sufficient time to each.
Negotiation skills
Account managers are supposed to negotiate the contract, prices, and timelines of delivery of projects so that the deal will be beneficial for both parties.
How to Create An Account Manager Skills Assessment Using OnlineExamMaker?
One of the most effective ways of conducting an online account manager skill assessment is to use an online platform like OnlineExamMaker.
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This is how you will go about constructing an extensive skills assessment in tune with your needs for hiring.
Step 1: Create an assessment
OnlineExamMaker allows you to customize tests based on the specific skills that you want to assess. You can create a test with case studies, situational judgment tests, or written responses to evaluate communication, problem-solving, and client management skills.
Step 2: Include real-Life scenarios
For the testing of practical skills, use case studies or some role-playing scenarios. For example, you can ask them to tell you how they would deal with a disgruntled client or negotiate a renewal contract. This tests their problem-solving and negotiation abilities.
Step 3: Soft skills measurement
Add in behavioral questions that show how the candidate interacts with others, how they prioritize tasks, and how they manage stress. These are key components of any successful account manager.
Step 4: Publish the skills assessment
After the quiz questions are added to the assessment, you can configure the exam settings, then press “Publish” button to release the skills assessment. Then you can assign the test to candidates to start the assessment.
Step 5: Result analysis
After the test is conducted, OnlineExamMaker provides detailed reports highlighting strengths and weaknesses concerning the areas the candidate has been tested for. This speeds up the process of finding the perfect candidates based on objective data for the employers.
Assessing an account manager’s skills online is an effective way to streamline the hiring process and ensure you get the best candidate for the position.
Emphasizing a number of competencies required to perform well in the role, like communication, problem-solving, and client management, helps employers select individuals who can handle challenges in a proper manner. Grading with OnlineExamMaker, which provides tailored assessments, will make this even easier. Being able to adjust test format options, coupled with depth in reporting, OnlineExamMaker is a surefire method to ascertain account manager skills that will make your hiring decisions more informed and on point.
