{"id":68935,"date":"2025-08-03T20:20:01","date_gmt":"2025-08-03T20:20:01","guid":{"rendered":"https:\/\/onlineexammaker.com\/kb\/?p=68935"},"modified":"2025-08-27T04:02:17","modified_gmt":"2025-08-27T04:02:17","slug":"15-marketing-analytics-quiz-questions-and-answers-ko","status":"publish","type":"post","link":"https:\/\/onlineexammaker.com\/kb\/ko\/15-marketing-analytics-quiz-questions-and-answers-ko\/","title":{"rendered":"15 \ub9c8\ucf00\ud305 \ubd84\uc11d \ud034\uc988 \uc9c8\ubb38 \ubc0f \ub2f5\ubcc0"},"content":{"rendered":"<p>\ub9c8\ucf00\ud305 \ubd84\uc11d\uc740 \ub9c8\ucf00\ud305 \ub370\uc774\ud130\ub97c \uce21\uc815, \uad00\ub9ac \ubc0f \ubd84\uc11d\ud558\uc5ec \ud1b5\ucc30\ub825\uc744 \uc5bb\uace0 \ub370\uc774\ud130 \uc911\uc2ec \uacb0\uc815\uc744 \ub0b4\ub9ac\ub294 \uc2e4\ubb34\uc785\ub2c8\ub2e4. \ub9c8\ucf00\ud305 \ud65c\ub3d9\uc758 \ud6a8\uacfc\uc640 \uc601\ud5a5\uc744 \uc774\ud574\ud558\uae30 \uc704\ud574 \uace0\uac1d \ud589\ub3d9, \uc2dc\uc7a5 \ub3d9\ud5a5, \ucea0\ud398\uc778 \uc131\uacfc \ubc0f \uacbd\uc7c1 \uc815\ubcf4\uc640 \uac19\uc740 \ub2e4\uc591\ud55c \uc720\ud615\uc758 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\uace0 \ubd84\uc11d\ud558\ub294 \uac83\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \ub9c8\ucf00\ud305 \ubd84\uc11d\uc744 \ud1b5\ud574 \ub9c8\ucf00\ud305 \ub2f4\ub2f9\uc790\ub294 \ub9c8\ucf00\ud305 \ub178\ub825\uc758 ROI (Return on Investment)\ub97c \ud3c9\uac00\ud558\uace0 \uc804\ub7b5\uc744 \ucd5c\uc801\ud654\ud558\uba70 \ube44\uc988\ub2c8\uc2a4 \uc131\uc7a5\uc744 \uc8fc\ub3c4 \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub9c8\ucf00\ud305 \ubd84\uc11d\uc744 \ud65c\uc6a9\ud558\uc5ec \uc870\uc9c1\uc740 \ub2e4\uc74c\uc744 \uc218\ud589 \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc131\uacfc \uce21\uc815 : \ub9c8\ucf00\ud305 \ubd84\uc11d\uc740 \ub9c8\ucf00\ud305 \ucea0\ud398\uc778 \ubc0f \uc774\ub2c8\uc154\ud2f0\ube0c\uc758 \uc131\uacf5\uc744 \ud3c9\uac00\ud558\uae30 \uc704\ud574 \uba54\ud2b8\ub9ad \ubc0f \uc8fc\uc694 \uc131\uacfc \uc9c0\ud45c (KPI)\ub97c \uc81c\uacf5\ud569\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \ub9c8\ucf00\ud305 \ub2f4\ub2f9\uc790\ub294 \uc804\ud658\uc728, \uace0\uac1d \ud655\ubcf4 \ube44\uc6a9, \uace0\uac1d \uc218\uba85 \uac00\uce58 \ubc0f \ucea0\ud398\uc778 ROI\uc640 \uac19\uc740 \uc911\uc694\ud55c \uba54\ud2b8\ub9ad\uc744 \ucd94\uc801\ud558\uace0 \uce21\uc815 \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uace0\uac1d \ud589\ub3d9 \uc774\ud574 : \ub9c8\ucf00\ud305 \ubd84\uc11d\uc740 \uc870\uc9c1\uc774 \uace0\uac1d \uc120\ud638\ub3c4, \uad6c\ub9e4 \ud328\ud134 \ubc0f \ud589\ub3d9\uc5d0 \ub300\ud55c \ud1b5\ucc30\ub825\uc744 \uc5bb\uc744 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc90d\ub2c8\ub2e4. \ub9c8\ucf00\ud305 \ub2f4\ub2f9\uc790\ub294 \ub2e4\uc591\ud55c \ud130\uce58 \ud3ec\uc778\ud2b8\uc758 \ub370\uc774\ud130\ub97c \ubd84\uc11d\ud568\uc73c\ub85c\uc368 \uace0\uac1d \uc5ec\ud589\uc744 \uc774\ud574\ud558\uace0 \ud2b8\ub80c\ub4dc\ub97c \uc2dd\ubcc4\ud558\uba70 \ub300\uc0c1 \ub9c8\ucf00\ud305 \ub178\ub825\uc744 \uc704\ud574 \uace0\uac1d\uc744 \ubd84\ub958 \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub9c8\ucf00\ud305 \uc804\ub7b5 \ucd5c\uc801\ud654 : \ub9c8\ucf00\ud305 \ubd84\uc11d\uc744 \ud1b5\ud574 \uc870\uc9c1\uc740 \ub9c8\ucf00\ud305 \ub178\ub825\uc5d0\uc11c \uc791\ub3d9\ud558\ub294 \uac83\uacfc \uadf8\ub807\uc9c0 \uc54a\uc740 \uac83\uc744 \uc2dd\ubcc4 \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \ub9c8\ucf00\ud305 \ub2f4\ub2f9\uc790\ub294 \uace0\uc131\ub2a5 \ucc44\ub110, \ucea0\ud398\uc778 \ubc0f \uba54\uc2dc\uc9d5\uc744 \uc2dd\ubcc4 \ud560 \uc218\uc788\uc5b4 \ub9ac\uc18c\uc2a4\ub97c \ud6a8\uacfc\uc801\uc73c\ub85c \ud560\ub2f9\ud558\uace0 \ub354 \ub098\uc740 \uacb0\uacfc\ub97c \uc704\ud574 \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \ucd5c\uc801\ud654 \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h3> \uae30\uc0ac \uac1c\uc694 <\/h3>\n<ul class=\"article_list\">\n<li> <a href = \"#1\"> 1 \ubd80 : OnlineExamMaker\uc640 \ud568\uaed8 AI\ub97c \uc0ac\uc6a9\ud558\uc5ec \uba87 \ubd84 \uc548\uc5d0 \ub9c8\ucf00\ud305 \ubd84\uc11d \ud034\uc988 \uc0dd\uc131 <\/a> <\/li>\n<li> <a href = \"#2\"> 2 \ubd80 : 15 \ub9c8\ucf00\ud305 \ubd84\uc11d \ud034\uc988 \uc9c8\ubb38 \ubc0f \ub2f5\ubcc0 <\/a> <\/li>\n<li> <a href = \"#3\"> \ud30c\ud2b8 3 : AI \uc9c8\ubb38 \uc0dd\uc131\uae30\ub97c \uc0ac\uc6a9\ud558\uc5ec \ud034\uc988 \uc9c8\ubb38\uc744 \uc790\ub3d9\uc73c\ub85c \uc0dd\uc131 <\/a> <\/li>\n<\/ul>\n<p><img decoding=\"async\" src=\"https:\/\/OnlineExamMaker.com\/kb\/wp-content\/uploads\/2023\/07\/Marketing-analytics-quiz.webp\" alt=\"\"\/><\/p>\n<h3 id = \"1\"> 1 \ubd80 : OnlineExamMaker\uc640 \ud568\uaed8 AI\ub97c \uc0ac\uc6a9\ud558\uc5ec \uba87 \ubd84 \uc548\uc5d0 \ub9c8\ucf00\ud305 \ubd84\uc11d \ud034\uc988 \uc0dd\uc131 <\/h3>\n<p>\ud559\uc2b5\uc790\uc758 \ub9c8\ucf00\ud305 \ubd84\uc11d \uae30\uc220\uc744 \ud14c\uc2a4\ud2b8\ud558\uae30\uc704\ud55c \uc628\ub77c\uc778 \ud3c9\uac00\ub97c \ucc3e\uace0 \uc788\uc2b5\ub2c8\uae4c? Online Exammaker\ub294 \uc778\uacf5 \uc9c0\ub2a5\uc744 \uc0ac\uc6a9\ud558\uc5ec \ud034\uc988 \uc8fc\ucd5c\uc790\uac00 \uc2dc\ud5d8 \ub610\ub294 \ud14c\uc2a4\ud2b8\ub97c \uc790\ub3d9\uc73c\ub85c \uc0dd\uc131, \uad00\ub9ac \ubc0f \ubd84\uc11d \ud560 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc90d\ub2c8\ub2e4. AI \uae30\ub2a5\uacfc\ub294 \ubcc4\ub3c4\ub85c \uc628\ub77c\uc778 \uad50\uc678 \uc791\uc6a9\uc740 \uc804\uccb4 \ud654\uba74 \uc7a0\uae08 \ube0c\ub77c\uc6b0\uc800, \uc628\ub77c\uc778 \uc6f9\ucea0 \ud504\ub85d\ud130\ub9c1 \ubc0f \uc5bc\uad74 ID \uc778\uc2dd\uacfc \uac19\uc740 \uace0\uae09 \ubcf4\uc548 \uae30\ub2a5\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/p>\n<p><strong> \uad8c\uc7a5 \uae30\ub2a5 : <\/strong><br \/>\n\u25cf \uc548\uc804\ud55c \uc2dc\ud5d8 \ube0c\ub77c\uc6b0\uc800 (\uc7a0\uae08 \ubaa8\ub4dc), \uc6f9\ucea0 \ubc0f \uc2a4\ud06c\ub9b0 \ub179\uc74c, \ub77c\uc774\ube0c \ubaa8\ub2c8\ud130\ub9c1 \ubc0f \ubd80\uc815 \ud589\uc704\ub97c \ubc29\uc9c0\ud558\uae30 \uc704\ud574 \ucc44\ud305 \uac10\ub3c5\uc774 \ud3ec\ud568\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4.<br \/>\n\u25cf \ube44\ub514\uc624, \uc624\ub514\uc624, \uc774\ubbf8\uc9c0\uc5d0 \ud034\uc988 \ubc0f \uba40\ud2f0\ubbf8\ub514\uc5b4 \ud53c\ub4dc\ubc31\uc744 \ud3ec\ud568\ud558\uc5ec \ub300\ud654\uc2dd \uacbd\ud5d8\uc73c\ub85c \ud3c9\uac00\ub97c \ud5a5\uc0c1\uc2dc\ud0b5\ub2c8\ub2e4.<br \/>\n\u25cf \uc2dc\ud5d8\uc774 \ub05d\ub098\uba74 \uc2dc\ud5d8 \uc810\uc218, \uc9c8\ubb38 \ubcf4\uace0\uc11c, \uc21c\uc704 \ubc0f \uae30\ud0c0 \ubd84\uc11d \ub370\uc774\ud130\uac00 Excel \ud30c\uc77c \ud615\uc2dd\uc73c\ub85c \uc7a5\uce58\ub85c \ub0b4\ubcf4\ub0bc \uc218 \uc788\uc2b5\ub2c8\ub2e4.<br \/>\n\u25cf \uc9c8\ubb38 \uc131\ub2a5 \ubc0f \uc2e0\ub8b0\uc131\uc744 \ud3c9\uac00\ud558\uae30\uc704\ud55c \uc9c8\ubb38 \ubd84\uc11d\uc744 \uc81c\uacf5\ud558\uc5ec \uac15\uc0ac\uac00 \uad50\uc721 \uacc4\ud68d\uc744 \ucd5c\uc801\ud654 \ud560 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc90d\ub2c8\ub2e4.<\/p>\n<div class=\"embed_video_blog\">\n<div class=\"embed-responsive embed-responsive-16by9\" style=\"margin-bottom:16px;\">\n <iframe class=\"embed-responsive-item\" src=\"https:\/\/www.youtube.com\/embed\/zlqho9igH2Y\"><\/iframe>\n<\/div>\n<\/div>\n<div class=\"getstarted-container\">\n<p style=\"margin-bottom: 13px;\">AI\ub97c \ud65c\uc6a9\ud574 \uc790\ub3d9\uc73c\ub85c \uc9c8\ubb38 \uc0dd\uc131<\/p>\n<div class=\"blog_double_btn clearfix\">\n<div class=\"col-sm-6  col-xs-12\">\n<div class=\"p-style-a\"><a class=\"get_started_btn\" href=\"https:\/\/OnlineExamMaker.com\/features\/ai-question-generator.html?refer=download_questions\" target=\"_blank\" rel=\"noopener\">AI \uc9c8\ubb38 \uc0dd\uc131\uae30<\/a><\/div>\n<div class=\"p-style-b\">\ubaa8\ub4e0 \uc8fc\uc81c\uc5d0 \ub300\ud55c \uc9c8\ubb38 \uc0dd\uc131<\/div>\n<\/div>\n<div class=\"col-sm-6  col-xs-12\">\n<div class=\"p-style-a\"><a class=\"get_started_btn\" href=\"https:\/\/OnlineExamMaker.com\/sign-up.html?refer=blog_btn\"> \ud034\uc988 \ub9cc\ub4e4\uae30<\/a><\/div>\n<div class=\"p-style-b\">\uc601\uc6d0\ud788 100% \ubb34\ub8cc<\/div>\n<\/div>\n<\/div>\n<\/div>\n<h3 id = \"2\"> 2 \ubd80 : 15 \uac1d\uad00\uc2dd \uc9c8\ubb38\uacfc \ub9c8\ucf00\ud305 \ubd84\uc11d \ud034\uc988\uc5d0 \ub300\ud55c \ub2f5\ubcc0 <\/h3>\n<p><button id=\"copyquestionsBtn\" type=\"button\" onclick=\"myFunction()\">\uc9c8\ubb38 \ubcf5\uc0ac<\/button>\u00a0\u00a0or\u00a0\u00a0<button id=\"genquestionsBtn\" class=\"genbtnstyle\" type=\"button\" onclick=\"myFunction1()\">AI\ub97c \ud65c\uc6a9\ud55c \uc9c8\ubb38 \uc0dd\uc131<\/button><\/p>\n<div id=\"copy_questions\">\n<p>1. \ub9c8\ucf00\ud305 \ubd84\uc11d\uc758 \uc8fc\uc694 \ubaa9\uc801\uc740 \ubb34\uc5c7\uc778\uac00\uc694?<br \/>\n   A. \uc81c\ud488 \uac1c\ubc1c<br \/>\n   B. \ub370\uc774\ud130 \uae30\ubc18 \uc758\uc0ac\uacb0\uc815<br \/>\n   C. \uacbd\uc7c1\uc790 \ubaa8\ubc29<br \/>\n   D. \ube44\uc6a9 \uc808\uac10<br \/>\n   \uc815\ub2f5: B<br \/>\n   \uc124\uba85: \ub9c8\ucf00\ud305 \ubd84\uc11d\uc740 \ub370\uc774\ud130\ub97c \ud1b5\ud574 \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \ucd5c\uc801\ud654\ud558\uace0, \ud6a8\uacfc\uc801\uc778 \uc758\uc0ac\uacb0\uc815\uc744 \ub3d5\ub294\ub2e4.<\/p>\n<p>2. KPI(Key Performance Indicator)\uc5d0\uc11c \uac00\uc7a5 \uc911\uc694\ud55c \uce21\uc815 \ud56d\ubaa9\uc740 \ubb34\uc5c7\uc778\uac00\uc694?<br \/>\n   A. \uc9c1\uc6d0 \ub9cc\uc871\ub3c4<br \/>\n   B. \ub9c8\ucf00\ud305 \ubaa9\ud45c \ub2ec\uc131 \uc9c0\ud45c<br \/>\n   C. \uc7ac\ubb34 \ubcf4\uace0\uc11c<br \/>\n   D. \uace0\uac1d \ud53c\ub4dc\ubc31<br \/>\n   \uc815\ub2f5: B<br \/>\n   \uc124\uba85: KPI\ub294 \ub9c8\ucf00\ud305\uc758 \uc131\uacfc\ub97c \uce21\uc815\ud558\ub294 \ud575\uc2ec \uc9c0\ud45c\ub85c, \ubaa9\ud45c \ub2ec\uc131\uc744 \ud3c9\uac00\ud558\ub294 \ub370 \uc0ac\uc6a9\ub41c\ub2e4.<\/p>\n<p>3. \uace0\uac1d \uc0dd\uc560 \uac00\uce58(CLV)\ub97c \uacc4\uc0b0\ud558\ub294 \ub370 \uac00\uc7a5 \uc801\ud569\ud55c \uacf5\uc2dd\uc740 \ubb34\uc5c7\uc778\uac00\uc694?<br \/>\n   A. \ucd1d \ub9e4\ucd9c \u00f7 \uace0\uac1d \uc218<br \/>\n   B. (\ud3c9\uade0 \uad6c\ub9e4 \uae08\uc561 \u00d7 \uad6c\ub9e4 \ud69f\uc218 \u00d7 \uc720\uc9c0 \uae30\uac04) &#8211; \ud68d\ub4dd \ube44\uc6a9<br \/>\n   C. \ucd1d \ube44\uc6a9 \u00f7 \ub9e4\ucd9c<br \/>\n   D. \uace0\uac1d \uc218 \u00d7 \ud3c9\uade0 \uac00\uaca9<br \/>\n   \uc815\ub2f5: B<br \/>\n   \uc124\uba85: CLV\ub294 \uace0\uac1d\uc758 \uc7a5\uae30\uc801\uc778 \uac00\uce58\ub97c \uacc4\uc0b0\ud558\uba70, \uc774 \uacf5\uc2dd\uc744 \ud1b5\ud574 \ubbf8\ub798 \uc218\uc775\uc744 \uc608\uce21\ud560 \uc218 \uc788\ub2e4.<\/p>\n<p>4. \uc804\ud658\uc728(Conversion Rate)\uc774\ub780 \ubb34\uc5c7\uc744 \uc758\ubbf8\ud558\ub098\uc694?<br \/>\n   A. \uc6f9\uc0ac\uc774\ud2b8 \ubc29\ubb38\uc790 \uc218<br \/>\n   B. \ubc29\ubb38\uc790 \uc911 \ubaa9\ud45c \ud589\ub3d9\uc744 \ucde8\ud55c \ube44\uc728<br \/>\n   C. \uad11\uace0 \ud074\ub9ad \uc218<br \/>\n   D. \uc81c\ud488 \ud310\ub9e4\ub7c9<br \/>\n   \uc815\ub2f5: B<br \/>\n   \uc124\uba85: \uc804\ud658\uc728\uc740 \uc7a0\uc7ac \uace0\uac1d\uc744 \uc2e4\uc81c \uace0\uac1d\uc73c\ub85c \ubcc0\ud658\ud558\ub294 \ube44\uc728\ub85c, \ub9c8\ucf00\ud305 \ud6a8\uacfc\ub97c \ud3c9\uac00\ud558\ub294 \ub370 \ud575\uc2ec\uc774\ub2e4.<\/p>\n<p>5. ROI(Return on Investment)\ub97c \uacc4\uc0b0\ud558\ub294 \uae30\ubcf8 \uacf5\uc2dd\uc740 \ubb34\uc5c7\uc778\uac00\uc694?<br \/>\n   A. \ucd1d \ub9e4\ucd9c &#8211; \ucd1d \ube44\uc6a9<br \/>\n   B. (\uc774\uc775 &#8211; \ud22c\uc790 \ube44\uc6a9) \u00f7 \ud22c\uc790 \ube44\uc6a9 \u00d7 100<br \/>\n   C. \ucd1d \ube44\uc6a9 \u00f7 \ub9e4\ucd9c<br \/>\n   D. \uace0\uac1d \uc218 \u00d7 \uac00\uaca9<br \/>\n   \uc815\ub2f5: B<br \/>\n   \uc124\uba85: ROI\ub294 \ub9c8\ucf00\ud305 \ud22c\uc790\uc5d0 \ub300\ud55c \uc218\uc775\ub960\uc744 \uacc4\uc0b0\ud558\uba70, \uc774 \uacf5\uc2dd\uc744 \ud1b5\ud574 \ud6a8\uacfc\uc131\uc744 \uce21\uc815\ud55c\ub2e4.<\/p>\n<p>6. \ub9c8\ucf00\ud305\uc5d0\uc11c \uace0\uac1d \uc138\ubd84\ud654(Segmentation)\uc758 \ubaa9\uc801\uc740 \ubb34\uc5c7\uc778\uac00\uc694?<br \/>\n   A. \ubaa8\ub4e0 \uace0\uac1d\uc5d0\uac8c \ub3d9\uc77c\ud55c \uba54\uc2dc\uc9c0 \uc804\ub2ec<br \/>\n   B. \uace0\uac1d \uadf8\ub8f9\uc744 \ub098\ub204\uc5b4 \ub9de\ucda4\ud615 \uc804\ub7b5 \uc801\uc6a9<br \/>\n   C. \ube44\uc6a9\uc744 \ucd5c\uc18c\ud654<br \/>\n   D. \uacbd\uc7c1 \ubd84\uc11d<br \/>\n   \uc815\ub2f5: B<br \/>\n   \uc124\uba85: \uc138\ubd84\ud654\ub294 \uace0\uac1d\uc758 \ud2b9\uc131\uc744 \uae30\ubc18\uc73c\ub85c \uadf8\ub8f9\uc744 \ub098\ub204\uc5b4, \ub354 \ud6a8\uacfc\uc801\uc778 \ud0c0\uac9f\ud305\uc744 \uac00\ub2a5\ud558\uac8c \ud55c\ub2e4.<\/p>\n<p>7. A\/B \ud14c\uc2a4\ud2b8\uc758 \uc8fc\uc694 \uc774\uc810\uc740 \ubb34\uc5c7\uc778\uac00\uc694?<br \/>\n   A. \ube44\uc6a9 \uc99d\uac00<br \/>\n   B. \ub450 \ubc84\uc804\uc758 \uc131\uacfc \ube44\uad50<br \/>\n   C. \ub370\uc774\ud130 \ubb34\uc2dc<br \/>\n   D. \ube60\ub978 \uc81c\ud488 \ucd9c\uc2dc<br \/>\n   \uc815\ub2f5: B<br \/>\n   \uc124\uba85: A\/B \ud14c\uc2a4\ud2b8\ub294 \ub2e4\ub978 \ubc84\uc804\uc758 \ucea0\ud398\uc778\uc744 \ube44\uad50\ud558\uc5ec \ucd5c\uc801\uc758 \uc635\uc158\uc744 \uc120\ud0dd\ud560 \uc218 \uc788\uac8c \ud574\uc900\ub2e4.<\/p>\n<p>8. Google Analytics\uc5d0\uc11c \uac00\uc7a5 \uc911\uc694\ud55c \uba54\ud2b8\ub9ad\uc2a4 \uc911 \ud558\ub098\ub294 \ubb34\uc5c7\uc778\uac00\uc694?<br \/>\n   A. \uc18c\uc15c \ubbf8\ub514\uc5b4 \ud314\ub85c\uc6cc \uc218<br \/>\n   B. \ud398\uc774\uc9c0 \ubdf0(Page Views)<br \/>\n   C. \uc9c1\uc6d0 \uc218<br \/>\n   D. \uc7ac\uace0\ub7c9<br \/>\n   \uc815\ub2f5: B<br \/>\n   \uc124\uba85: \ud398\uc774\uc9c0 \ubdf0\ub294 \uc6f9\uc0ac\uc774\ud2b8\uc758 \uc0ac\uc6a9\uc790 \ucc38\uc5ec\ub3c4\ub97c \uce21\uc815\ud558\uba70, \ub9c8\ucf00\ud305 \ud6a8\uacfc\ub97c \ubd84\uc11d\ud558\ub294 \ub370 \ud544\uc218\uc801\uc774\ub2e4.<\/p>\n<p>9. \uc18c\uc15c \ubbf8\ub514\uc5b4 \ubd84\uc11d\uc5d0\uc11c Engagement Rate\ub294 \ubb34\uc5c7\uc744 \ub098\ud0c0\ub0b4\ub098\uc694?<br \/>\n   A. \uac8c\uc2dc\ubb3c \uc218<br \/>\n   B. \uc0ac\uc6a9\uc790 \uc0c1\ud638\uc791\uc6a9 \ube44\uc728<br \/>\n   C. \ud314\ub85c\uc6cc \uc99d\uac00\uc728<br \/>\n   D. \uad11\uace0 \ube44\uc6a9<br \/>\n   \uc815\ub2f5: B<br \/>\n   \uc124\uba85: Engagement Rate\ub294 \uc88b\uc544\uc694, \ub313\uae00, \uacf5\uc720 \ub4f1\uc758 \uc0c1\ud638\uc791\uc6a9\uc744 \ud1b5\ud574 \ucf58\ud150\uce20\uc758 \uc778\uae30\ub97c \ud3c9\uac00\ud55c\ub2e4.<\/p>\n<p>10. \ub9c8\ucf00\ud305 \ud380\ub110(Funnel Analysis)\uc758 \ub2e8\uacc4\ub294 \uc77c\ubc18\uc801\uc73c\ub85c \ubb34\uc5c7\uc778\uac00\uc694?<br \/>\n    A. \uc778\uc9c0(Awareness) \u2192 \uace0\ub824(Consideration) \u2192 \uc804\ud658(Conversion)<br \/>\n    B. \ud310\ub9e4 \u2192 \ub9c8\ucf00\ud305 \u2192 \ubd84\uc11d<br \/>\n    C. \ube44\uc6a9 \u2192 \uc218\uc775 \u2192 \uc190\uc2e4<br \/>\n    D. \uace0\uac1d \u2192 \uc81c\ud488 \u2192 \uc2dc\uc7a5<br \/>\n    \uc815\ub2f5: A<br \/>\n    \uc124\uba85: \ud380\ub110 \ubd84\uc11d\uc740 \uace0\uac1d \uc5ec\uc815\uc744 \ub2e8\uacc4\ubcc4\ub85c \ubd84\uc11d\ud558\uc5ec, \uac01 \ub2e8\uacc4\uc758 \uc720\ucd9c\uc744 \ucd5c\uc18c\ud654\ud55c\ub2e4.<\/p>\n<p>11. \uc608\uce21 \ubd84\uc11d(Predictive Analytics)\uc774 \ub9c8\ucf00\ud305\uc5d0 \uc0ac\uc6a9\ub418\ub294 \uc774\uc720\ub294 \ubb34\uc5c7\uc778\uac00\uc694?<br \/>\n    A. \uacfc\uac70 \ub370\uc774\ud130\ub9cc \ud655\uc778<br \/>\n    B. \ubbf8\ub798 \ud2b8\ub80c\ub4dc \uc608\uce21<br \/>\n    C. \ube44\uc6a9 \uc99d\uac00<br \/>\n    D. \ub370\uc774\ud130 \uc0ad\uc81c<br \/>\n    \uc815\ub2f5: B<br \/>\n    \uc124\uba85: \uc608\uce21 \ubd84\uc11d\uc740 AI\uc640 \ub370\uc774\ud130\ub97c \ud65c\uc6a9\ud574 \ubbf8\ub798 \uace0\uac1d \ud589\ub3d9\uc744 \uc608\uce21\ud558\uc5ec \uc804\ub7b5\uc744 \ubbf8\ub9ac \uc870\uc815\ud55c\ub2e4.<\/p>\n<p>12. \ub370\uc774\ud130 \uc2dc\uac01\ud654(Data Visualization)\uc758 \uc8fc\uc694 \ubaa9\uc801\uc740 \ubb34\uc5c7\uc778\uac00\uc694?<br \/>\n    A. \ub370\uc774\ud130 \uc228\uae30\uae30<br \/>\n    B. \uc815\ubcf4\ub97c \uadf8\ub798\ud504\ub098 \ucc28\ud2b8\ub85c \uc27d\uac8c \uc774\ud574\ud558\uac8c \ud568<br \/>\n    C. \ubcf5\uc7a1\ud55c \uacc4\uc0b0<br \/>\n    D. \ubcf4\uace0\uc11c \uc791\uc131<br \/>\n    \uc815\ub2f5: B<br \/>\n    \uc124\uba85: \uc2dc\uac01\ud654\ub294 \ubcf5\uc7a1\ud55c \ub370\uc774\ud130\ub97c \uc9c1\uad00\uc801\uc73c\ub85c \ud45c\ud604\ud558\uc5ec, \uc758\uc0ac\uacb0\uc815\uc744 \ub3d5\ub294\ub2e4.<\/p>\n<p>13. \ub9c8\ucf00\ud305\uc5d0\uc11c\uc758 Attribution Model\uc740 \ubb34\uc5c7\uc744 \uc758\ubbf8\ud558\ub098\uc694?<br \/>\n    A. \uace0\uac1d \uc138\ubd84\ud654 \ubc29\ubc95<br \/>\n    B. \uc804\ud658\uc5d0 \uae30\uc5ec\ud55c \ucc44\ub110\uc758 \uac00\uce58\ub97c \ud560\ub2f9<br \/>\n    C. \uc81c\ud488 \uac00\uaca9 \ucc45\uc815<br \/>\n    D. \uacbd\uc7c1\uc790 \ubd84\uc11d<br \/>\n    \uc815\ub2f5: B<br \/>\n    \uc124\uba85: Attribution Model\uc740 \uc5ec\ub7ec \ub9c8\ucf00\ud305 \ucc44\ub110\uc758 \uae30\uc5ec\ub3c4\ub97c \ubd84\uc11d\ud558\uc5ec, \ud6a8\uacfc\uc801\uc778 \uc608\uc0b0 \ubc30\ubd84\uc744 \uac00\ub2a5\ud558\uac8c \ud55c\ub2e4.<\/p>\n<p>14. \ube45 \ub370\uc774\ud130(Big Data)\uac00 \ub9c8\ucf00\ud305\uc5d0 \ubbf8\uce58\ub294 \uc601\ud5a5\uc740 \ubb34\uc5c7\uc778\uac00\uc694?<br \/>\n    A. \ub370\uc774\ud130 \uc591 \uac10\uc18c<br \/>\n    B. \ub300\ub7c9\uc758 \ub370\uc774\ud130\ub85c \uc815\ud655\ud55c \uc778\uc0ac\uc774\ud2b8 \ub3c4\ucd9c<br \/>\n    C. \ub9c8\ucf00\ud305 \uc911\ub2e8<br \/>\n    D. \ube44\uc6a9 \uc99d\uac00\ub9cc<br \/>\n    \uc815\ub2f5: B<br \/>\n    \uc124\uba85: \ube45 \ub370\uc774\ud130\ub294 \ubc29\ub300\ud55c \uc815\ubcf4\ub97c \ubd84\uc11d\ud558\uc5ec, \ub9de\ucda4\ud615 \ub9c8\ucf00\ud305\uacfc \uc0c8\ub85c\uc6b4 \uae30\ud68c\ub97c \ucc3d\ucd9c\ud55c\ub2e4.<\/p>\n<p>15. \ub9c8\ucf00\ud305 \ubd84\uc11d\uc5d0\uc11c \uc724\ub9ac\uc801 \uace0\ub824\uc0ac\ud56d\uc73c\ub85c \uac00\uc7a5 \uc911\uc694\ud55c \uac83\uc740 \ubb34\uc5c7\uc778\uac00\uc694?<br \/>\n    A. \ub370\uc774\ud130 \ubb34\ub2e8 \uc0ac\uc6a9<br \/>\n    B. \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638 \ubc0f \ud22c\uba85\uc131<br \/>\n    C. \ube44\uc6a9 \uc808\uac10<br \/>\n    D. \uacbd\uc7c1 \uc6b0\uc704<br \/>\n    \uc815\ub2f5: B<br \/>\n    \uc124\uba85: \uc724\ub9ac\uc801 \ubd84\uc11d\uc740 \uace0\uac1d\uc758 \uac1c\uc778\uc815\ubcf4\ub97c \ubcf4\ud638\ud558\uace0, \ud22c\uba85\ud55c \ub370\uc774\ud130 \uc0ac\uc6a9\uc744 \ud1b5\ud574 \uc2e0\ub8b0\ub97c \uc720\uc9c0\ud55c\ub2e4.<\/p>\n<\/div>\n<p><button id=\"copyquestionsBtn\" type=\"button\" onclick=\"myFunction()\">\uc9c8\ubb38 \ubcf5\uc0ac<\/button>\u00a0\u00a0or\u00a0\u00a0<button id=\"genquestionsBtn\" class=\"genbtnstyle\" type=\"button\" onclick=\"myFunction1()\">AI\ub97c \ud65c\uc6a9\ud55c \uc9c8\ubb38 \uc0dd\uc131<\/button><\/p>\n<h3 id = \"3\"> \ud30c\ud2b8 3 : AI \uc9c8\ubb38 \uc0dd\uc131\uae30\ub97c \uc0ac\uc6a9\ud558\uc5ec \ud034\uc988 \uc9c8\ubb38\uc744 \uc790\ub3d9\uc73c\ub85c \uc0dd\uc131\ud569\ub2c8\ub2e4 <\/h3>\n<div class=\"embed_video_blog\">\n<div class=\"embed-responsive embed-responsive-16by9\" style=\"margin-bottom:16px;\">\n <iframe class=\"embed-responsive-item\" src=\"https:\/\/www.youtube.com\/embed\/zlqho9igH2Y\"><\/iframe>\n<\/div>\n<\/div>\n<div class=\"getstarted-container\">\n<p style=\"margin-bottom: 13px;\">AI\ub97c \ud65c\uc6a9\ud574 \uc790\ub3d9\uc73c\ub85c \uc9c8\ubb38 \uc0dd\uc131<\/p>\n<div class=\"blog_double_btn clearfix\">\n<div class=\"col-sm-6  col-xs-12\">\n<div class=\"p-style-a\"><a class=\"get_started_btn\" href=\"https:\/\/OnlineExamMaker.com\/features\/ai-question-generator.html?refer=download_questions\" target=\"_blank\" rel=\"noopener\">AI \uc9c8\ubb38 \uc0dd\uc131\uae30<\/a><\/div>\n<div class=\"p-style-b\">\ubaa8\ub4e0 \uc8fc\uc81c\uc5d0 \ub300\ud55c \uc9c8\ubb38 \uc0dd\uc131<\/div>\n<\/div>\n<div class=\"col-sm-6  col-xs-12\">\n<div class=\"p-style-a\"><a class=\"get_started_btn\" href=\"https:\/\/OnlineExamMaker.com\/sign-up.html?refer=blog_btn\"> \ud034\uc988 \ub9cc\ub4e4\uae30<\/a><\/div>\n<div class=\"p-style-b\">\uc601\uc6d0\ud788 100% \ubb34\ub8cc<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><script src=\"https:\/\/unpkg.com\/@popperjs\/core@2\"><\/script><br \/>\n<script src=\"https:\/\/unpkg.com\/tippy.js@6\"><\/script><\/p>\n<p><script type=\"text\/javascript\">\nfunction myFunction() {\nvar copyText = document.getElementById(\"copy_questions\");console.log(copyText.innerText);navigator.clipboard.writeText(copyText.innerText);\n}\nfunction myFunction1() {\n\u00a0  \u00a0 \u00a0 window.open(\"https:\/\/OnlineExamMaker.com\/features\/ai-question-generator.html\");\n\u00a0 }\nvar copy1, copy2;\n        tippy('#copyquestionsBtn', {\n        'content': \"Copy questions to clipboard\",\n       trigger: 'mouseenter',\n       'onCreate':function(instance){\n              copy1 = instance;\n       },\n       'onTrigger' : function(instance, event) {\n              copy2.hide();\n       }\n       });\n       tippy('#copyquestionsBtn', {\n       'content': \"Copied successfully\",\n       trigger: 'click',\n       'onCreate':function(instance){\n              copy2 = instance;\n       },\n       'onTrigger' : function(instance, event) {\n              copy1.hide();\n       }\n       });\ntippy('#genquestionsBtn', {\n        'content': \"Generate questions using AI for free\",\n         trigger: 'mouseenter'\n       });\n<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ub9c8\ucf00\ud305 \ubd84\uc11d\uc740 \ub9c8\ucf00\ud305 \ub370\uc774\ud130\ub97c \uce21\uc815, \uad00\ub9ac \ubc0f \ubd84\uc11d\ud558\uc5ec \ud1b5\ucc30\ub825\uc744 \uc5bb\uace0 \ub370\uc774\ud130 \uc911\uc2ec \uacb0\uc815\uc744 \ub0b4\ub9ac\ub294 \uc2e4\ubb34\uc785\ub2c8\ub2e4. \ub9c8\ucf00\ud305 \ud65c\ub3d9\uc758 \ud6a8\uacfc\uc640 \uc601\ud5a5\uc744 \uc774\ud574\ud558\uae30 \uc704\ud574 \uace0\uac1d \ud589\ub3d9, \uc2dc\uc7a5 \ub3d9\ud5a5, \ucea0\ud398\uc778 \uc131\uacfc \ubc0f \uacbd\uc7c1 \uc815\ubcf4\uc640 \uac19\uc740 \ub2e4\uc591\ud55c \uc720\ud615\uc758 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\uace0 \ubd84\uc11d\ud558\ub294 \uac83\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \ub9c8\ucf00\ud305 \ubd84\uc11d\uc744 \ud1b5\ud574 \ub9c8\ucf00\ud305 \ub2f4\ub2f9\uc790\ub294 \ub9c8\ucf00\ud305 \ub178\ub825\uc758 ROI (Return on Investment)\ub97c \ud3c9\uac00\ud558\uace0 \uc804\ub7b5\uc744 \ucd5c\uc801\ud654\ud558\uba70 \ube44\uc988\ub2c8\uc2a4 \uc131\uc7a5\uc744 \uc8fc\ub3c4 [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":11488,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6043],"tags":[],"class_list":["post-68935","post","type-post","status-publish","format-standard","hentry","category-questions-answers-ko"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>15 \ub9c8\ucf00\ud305 \ubd84\uc11d \ud034\uc988 \uc9c8\ubb38 \ubc0f \ub2f5\ubcc0 - OnlineExamMaker Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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\ub2e4\uc591\ud55c \uc720\ud615\uc758 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\uace0 \ubd84\uc11d\ud558\ub294 \uac83\uc774 \ud3ec\ud568\ub429\ub2c8\ub2e4. \ub9c8\ucf00\ud305 \ubd84\uc11d\uc744 \ud1b5\ud574 \ub9c8\ucf00\ud305 \ub2f4\ub2f9\uc790\ub294 \ub9c8\ucf00\ud305 \ub178\ub825\uc758 ROI (Return on Investment)\ub97c \ud3c9\uac00\ud558\uace0 \uc804\ub7b5\uc744 \ucd5c\uc801\ud654\ud558\uba70 \ube44\uc988\ub2c8\uc2a4 \uc131\uc7a5\uc744 \uc8fc\ub3c4 [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/onlineexammaker.com\/kb\/ko\/15-marketing-analytics-quiz-questions-and-answers-ko\/\" \/>\n<meta property=\"og:site_name\" content=\"OnlineExamMaker Blog\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-03T20:20:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-27T04:02:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/onlineexammaker.com\/kb\/wp-content\/uploads\/2023\/07\/Marketing-analytics-quiz.webp\" \/>\n\t<meta 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